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Thanks for the Business

Thanks for the Business

Michael Heppell
Michael Heppell
November 28, 2024

Our local garden centre is like many independents.

They charge a bit more, don’t always have the stock and it’s a bit scruffy and chaotic.

But they are always happy to see you and thank you for choosing them over the national chain warehouse around the corner.

That’s almost true.

Well, the first part of the statement is.

I wish the second part was.

After three visits and spending some serious money to get our garden summer-ready, we received barely a ‘thanks’.

Every year we have our oven cleaned; as we live out of town, Mrs. H contacts neighbours and arranges for us all to have our cookers cleaned on the same day.

The cooker cleaner people then only have to make one trip.

As you can imagine, the cooker cleaner people are thrilled with this and always say a special thank you for the extra work (increased profit) and convenience.

As you can imagine, the cooker cleaner people are thrilled with this and said a special thank you for the extra work (increased profit) and convenience.

They did! And we're happy to recommend them and can guarantee they will receive more work because of us.

I wrote a newsletter a few weeks ago about acceptance: [http://www.michaelheppell.com/2018/05/04/needing-to-be-right/]. I do accept that the sun rises in the east, sets in the west and some small businesses take things for granted and often owners forget to say thank you.

But I wish they wouldn’t.

The simple act of saying thank you places a deposit in the emotional bank account of the person you thank.

And you can’t have too many deposits in another’s emotional bank account.

Thank you for reading.

Be Brilliant!

Michael

PS And of course we’ve updated our privacy statement – who hasn’t! http://www.michaelheppell.com/terms-conditions/privacy/

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